A One-Day Program Of Digital Marketing Training For Business Owners and Marketing Professionals
Attendee check in, coffee, networking.
9-10:15 Digital marketing in transformation [PANEL DISCUSSION]
– In the rapidly changing digital marketing landscape, where do I focus my effort, time and money? Hear from some of the New Hampshire’s top digital thinkers.
10:30-1145: Google Analytics 101
How to get value from it right out of the box. Leave the session with a couple of different dashboards ready to use. Presented by Peter Palmer, of Silvertech.
10:30-1145: Content & SEO
How to write content that wins in search and drives new business. Presented by Trip Kucera, Head of Marketing Communications at Oracle Dyn.
– Attendees will enjoy networking over lunch. Lunch is included in the cost of admission.
1:15-2:30: How To Deal With A Social Media PR Crisis
How to deal with crisis. Tactics for responding to negative social media comments and reviews. Allison DuPont, Pannos Marketing
1:15-2:30: You’re Not Boring!
Content development for your web site and marketing programs, presented by Tami Brouillette of M5.
2:45-4: Social Media Toolkit
An overview of the newest go-to social media tools for every budget and marketing team size.
2:45-4: DIY Marketing Videos
Dan Freund, Brand Storyteller, provides a tutorial on free, highly effective video tools and storytelling tactics.
– A few closing words and a chance to exchange business cards before hitting the road!